Fractional
Agency Services
You get the agency amount you need, only when you need it.
Veteran agency and brand marketing talent–always
Flexible engagement models
No overhead–affordable rates
Creative firepower—without big agency baggage
Fractional flexibility.
Exponential impact.
At DAN/DAN, we believe the best work comes from experienced people—not bloated processes. Our fractional agency model connects brands and agencies with curated teams of veteran talent, built only when you need them, and designed to deliver impact without the baggage of traditional agencies. We assemble senior strategists, creatives, and specialists into right-sized teams that flex to your needs—project by project, campaign by campaign, quarter by quarter, budget by budget. You get agency firepower without the overhead, the drag, or the red tape.
DAN/DAN
Veteran talent who have been there, done that
Minimal overhead, no wasted spend
Nimble and responsive
Right-sized, always
Built to evolve
Plug-and-play flexibility
Curated freelancers on repeat
Transparent costs and no mystery fees
Lean, collaborative teams
Fast to assemble, faster to staff up
People-first model
Focused on outcomes
Custom-fit everytime
Agency firepower.
OLD MODEL
Junior-heavy teams learning on your dime
Massive overhead, layers of cost
Slow and bureaucratic
One-size-fits-all
Stuck in yesterday’s model
Rigid retainers and lock-ins
Staff rotation, high turnover
Opaque billing and change orders
Bloated hierarchy and bureaucracy
Months to staff up
Profit-first machine
Focused on billable hours
Prepackaged solutions
Big agency baggage.
Need a team?
DAN/DAN is a Fractional Agency that serves both brands and agencies. We help brands and agencies get to better solutions faster. Here’s what sets us apart:
Veteran talent only. 60+ veteran agency pros that our leadership team has personally curated–we’ve worked with all in past agency or brand-side lives. Our current pool boasts an average of 20 years working at the biggest agencies and serving the biggest brands.
Simplified processes. No wasted motion. We’ve simplified project paths, eliminated unnecessary motion and make decisions at pace. Our teams have all been there and done that and know what to expect from day 1. We’ve trimmed all the fat and activate at speed with only what’s needed to deliver big for our clients.
Expansive capabilities. We offer core capabilities but our full capabilities set is built around your needs and the talent we add to our pool. Each person that’s added, adds to our capabilities and to what we offer. As the sum grows, it multiplies our offerings and our impact.
Right-sized teams. Flexible scopes. We assemble the exact mix of skills and capabilities you need—project-by-project, campaign-by-campaign, quarter-by-quarter or budget-by-budget. Scale up fast, pivot when needed, test strategies and capabilities and pay only for the talent you use.
Affordable, fast, exceptional–pick three. Our no overhead model means that we’re able to delivery at affordable rates. It’s agency and marketing services reimagined: flexible, veteran, creatively brilliant with instance-based capabilities.
The fractional formula is built for your moment. Our model positions the people who’ve done it before, to work smarter and faster on the work that matters to you now. It’s the agency amount you need, at the moment you need it, without any of the agency baggage you don’t.
Fractional is precision-time.
The best agency work starts with the best people positioned for success at your precise moment.
Behind every standout project or campaign is a purpose-built team—carefully assembled from top-tier talent.
From creative to media, strategy to account leadership, project management to production and everything in between, we match the right pros to the right agency or brand marketing need.
We know the rhythm of the industry because we’ve lived it and our network of top tier, fully vetted pros (all of which we’ve worked with) continues to grow because we offer flexible opportunities with respectful clients, clear scopes, and great creative opportunities.
Get started with just the agency slice you need at the precise moment you need it.
Contact Us